Why Yahoo Is Losing

November 10th, 2009 | Tags: , ,

I keep reading in the news that Yahoo! is continuing to lose ground to Google. I can understand why.

Today when my wife called to find showtimes for a theater, I remembered that Yahoo! Movies always used to have good information. So I filtered on her location, by the movie she wanted to see, and came up with a list of possibilities.

Unfortunately, I didn’t know where each of the theaters were. So I looked for the “Show Locations on a Map” button (maybe on Yahoo! Maps). There wasn’t one. So I clicked on a specific theater and looked for the “Get Directions” button. There wasn’t one. So I went to Google and got a map.

And I won’t be going back to Yahoo!.

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